Mr. Jobs born February, 24 1955 grew up in the Apricot Orchards which later became known as Silicon Valley (in State of California USA ) and he still lives there with his wife and children is the CEO of Apple, which he co-founded in 1976. Apple leads the industry in innovation with its award winning desktop and notebook Mac Computers OS X Operating system, and life and professional applications. Apple is also leading the digital music revolution with over 100 million of its ipod portable music players sold and over 2.5 billions songs legally downloaded from iTunes online store. Mr. Jobs also co-founded Pixar Animation studious, which has created seven of the most successful and beloved animated films of all time: Toy Story, A Bug's Life, Toy Story 2, Monsters Inc, Finding Nemo, The incredible and Cars. Pixar has won 20 Academy Awards and its films have grossed more than $3.2 billion at the worldwide box office to date.

The iphone is a breakthrough handheld device that combines three products: a mobile phone, a wide screen ipod with enhanced features, and an Internet communications device with e-mails, web browsing, maps and searching capabilities. Ostensibly Mr. Jobs ambitions for the iphone are modest. He expects 10M to be sold by the end of next year, about 1% of the world market for handsets. However, it represents the latest steps in the transformation of Apple, from a computer maker to a consumer electronics company, which Mr. Jobs made official this year with the symbolic dropping of the word "computer" from the firms name. His success in this transformation and the expectation of a new phase thanks to the iphone, explain why Apple worth now more than $100 billion and is to be included in America 's blue-chip elite, the standard & poor's 100 index.

Mr. Jobs innovation and inventions, stands him out both in Silicon Valley pantheon and elsewhere.A new launch trajectory based on the iphone would mean that Mr. Jobs will have pioneered a third technological revolution after the graphical user interface, with the Macintosh in 1984 and the legal digital music era, with iTunes and ipod in 2001. Macintosh was the first commercially successful personal computer that allowed users to point and click with a mouse.

In video Mr. Jobs used his other company, Pixar to gain preferential access to Hollywood.On behalf of Apple; Mr Jobs struck an alliance to turn iTunes into a seller of video as well as music. Last year he sold Pixar to Walt Disney outright and joined its board thus securing for Apple a reliable partner in Hollywood for the things to come. Mr. Jobs also helps oversee Disney and Pixar's combined animation businesses.

During all this Mr. Jobs never forgot his original passion his Mac computers. At their nadir, Macs fell to a world market share of a couple of percent, now benefiting from what Wall Street calls the ipod's "Halo effect", most people are switching from Windows pcs to Macs, and their market share is rising. Once again, Mr. Jobs displayed his new strategic realism by switching from processors made by Motorola and IBM to ones from Intel. Now that all Macs run on Intel chips, users can, with so called "virtualisation" software, run both Windows and OS X on their Macs. This removes, for Mac fans that need to use Windows at work.

To market the digital life Mr. Jobs took another strategic step and made Apple a retailer. This defied convention, but it worked. With more than 170 shops across the world today, characteristically temple like in their design, Apple' stores are more efficient and customer friendly than such established retailers. Mr. Jobs is a purist and idealist in matters not only of design, technology, innovation, and marketing but also of strategy and tactics.Mr Jobs is a great activator, inspiration, motivator and invigorator of our system and of all time.